Starbucks, a taste challenge I won’t be RSVP’ing to.
Oh Starbucks.
“Think you can you taste the difference between our fresh brewed and new, breakthrough instant coffee?”
If I can’t taste the difference why would I ever go visit you again? I sure hope you guys make more money on the instant stuff since the opportunities to supersize me on a Venti Mocha Frap aren’t going to work out if I start drinking your breakthrough instant stuff at home.
The world doesn’t need another instant coffee it needs… wait, err, that’s the wrong ad.
Way to play right into where McDonalds and Nescafe want you… they’ve started taking your core on the go coffee drinker away. Pretty soon all that will be left are the deliciously evil foo foo drinks that have as many calories as a damned quarter pounder with cheese:
- 24 fl. oz. Mocha Frap with cream = 500 calories / 17 grams of fat
- Quarter Pounder® with cheese (apparently McDonalds owns the rights to calling a 1/4 lb. burger that, yay for gratuitous copyright law) = 510 calories / 26 grams of fat
- Kill the cheese and the Mocha Frap has 90 more calories and only 2 grams of fat less than the burger.
I guess I’ve never been the target audience. I’ll drink Starbucks because it’s there. I refuse McDonalds and the like even if free. I’d rather make the time to prepare coffee in a French press than develop road rage just trying to get through a crowded drive-thru.